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Rebuilding Iraq’s Power Grid: How ChengRui’s Insulation Pressboard Empowered Ali’s Business
The cracked concrete walls of Ali Hassan Al-Mosawi’s office in Baghdad’s Al-Dora district bear witness to decades of turmoil. For this 49-year-old third-generation electrical trader, sourcing reliable insulation pressboard became more than a business challenge—it became a mission to restore stable electricity to war-torn neighborhoods.
Ali’s family-owned business, Tigris Electrical Trading, has supplied insulation materials since 1987. Today, he works with Iraq’s Ministry of Energy and private contractors rebuilding substations across Anbar and Nineveh provinces. “Our clients need pressboard that survives two enemies—45°C summers and unstable voltage spikes,” Ali explains, his voice competing with the rumble of generators powering nearby shops during a routine blackout.
In 2021, a failed shipment from Iranian suppliers nearly destroyed Ali’s reputation. Over 300 sheets of insulation pressboard delaminated during installation at a critical Basra substation, causing a three-day outage that made national headlines. “The supplier blamed our storage conditions, but we both knew the resin content was inadequate,” Ali recalls bitterly. Worse yet, Turkish competitors began undercutting his prices with substandard materials smuggled through Kurdistan’s porous borders.
Frustrated after months of dead-end negotiations, Ali’s nephew suggested searching Chinese suppliers on his smartphone during Friday prayers at Al-Kadhimiya Mosque. Typing “high-density electrical pressboard” into Google, ChengRui’s website caught his eye. Detailed datasheets showing 98%, resin saturation—exactly matching Iraqi Standard 2345—convinced him to send a tentative inquiry.
Three key factors sealed the deal during Ali’s tense Zoom call with ChengRui’s sales team:
Military-Grade Durability: Production videos showed pressboard surviving 15-ton crush tests—crucial for Iraq’s pothole-ridden trucking routes from Umm Qasr Port to Mosul.
Climate-Specific Engineering: Custom anti-humidity treatments prevented warping during slow customs clearances in Baghdad’s sticky 70%, humidity.
Cost Revolution: ChengRui’s FOB Tianjin pricing allowed 37%, savings versus European imports after calculating reduced waste from precise 1220x2440mm sizing.
l Now supplying 23 cities, Ali credits ChengRui’s materials for:Reducing transformer failure rates by 68%, in Najaf’s pilgrimage districts
l Cutting installation labor hours by 40%, through pre-drilled holes matching Iraqi grid specs
l Enabling 15 new jobs at his expanded Erbil warehouse
As sunset calls to prayer echo across the Tigris, Ali surveys his bustling loading dock. “For the first time since the sanctions era,” he reflects, lighting a Sadaam-era cigarette, “we’re not just surviving—we’re powering Iraq’s future.”
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